What to Settle Before Signing a Strategic Partnership Agreement
A strategic partnership fails on the questions nobody asked at signing: who owns what is built together, who can walk away, and what exclusivity costs.
A strategic partnership fails on the questions nobody asked at signing: who owns what is built together, who can walk away, and what exclusivity costs.
For an executive, the agreement matters most on the way out. The definitions of cause and good reason, severance, equity, and covenants to settle up front.